It is my pleasure to introduce a guest blogger for this latest post. Tony Cañas is a client advisor with The Jacobson Group’s property and casualty temporary staffing and subject matter experts team. Tony is the author of Insuring Tomorrow: Engaging Millennials in the Insurance Industry. His insights into attracting young professionals are worth a read. Enjoy...
No longer just an ominous warning for the future, the long-predicted war for talent is here. The insurance industry—in particular—has been hard hit by the emerging talent crunch and insurers are now faced with more openings than potential professionals. The result is a candidate’s market.
Now more than ever, we are living in a talent-led economy. Increasingly low unemployment rates, rising retirements and a tightening labor pool have created a candidate’s market. Building a positive candidate and employee experience amid this evolving economy is becoming increasingly critical. Only those organizations that focus on building effective interactions will be able to successfully attract and engage the best and brightest professionals.
Does your organization have a positive public persona, or does your company’s image fall short? In today’s increasingly competitive labor market, having a strong, public brand is critical to attracting young professionals. In fact, 75 percent of job seekers consider a company’s brand before they even submit an application. Conversely, 72 percent of recruiting leaders view branding as a critical driver of their ability to attract and hire top talent.
We’ve heard it all—a slide to travel between floors, encouraging employees to use skates to move around the office and game rooms filled with arcade classics. Faced with an increasingly competitive labor market, businesses are going to extreme lengths to better attract and retain young talent.
Your company is only as strong as its employees. For insurance organizations in particular, engaging the next generation is critical to ensuring future success. Before organizations can effectively recruit and retain these individuals, they must truly understand what motivates and drives them. Despite speculation and numerous reports, today’s young professionals are not all that different from the generations of individuals preceding them. So what exactly do today’s young professionals really want in an employer? How can insurers effectively engage this next generation?